Following the success of Fisher & Paykel’s partnership with Netball New Zealand, the trusted appliance brand has signed a three year sponsorship deal with Singapore’s elite netball squad.

The Fisher & Paykel brand is gaining notoriety in the Singaporean market, with sales of the company’s refrigerators and washing machines growing steadily.

Singapore’s national team is on the move, improving enormously since the organisation appointed head coach and proud Kiwi, Kate Carpenter two years ago.

Carpenter’s team earned the right to represent Asia at the Commonwealth Games and at the 2007 World Championships to be held in Fiji, when they were crowned Asian Champions in September last year winning matches against tough local competition, including Malaysia, Sri Lanka and Thailand.

Fisher & Paykel’s sponsorship breaks new ground for Singapore Netball - never before has the national team had a dedicated sponsor.

New branded gear including uniforms, bibs and equipment, and an invigorated spirit to win is the upside of the newly acquired sponsorship, says Carpenter.

"Fisher & Paykel’s support brings professionalism to the sport in Singapore, and enables us to travel abroad, participating in training tours, gaining knowledge about what’s happening globally and giving the girls confidence in their abilities," she said.

With utmost respect for the world champion Silver Ferns, the Singapore squad have just completed a training tour throughout New Zealand, playing local teams in Christchurch and Auckland as part of their Games preparation. Earlier in the year, they participated in a similar tour in Australia, playing local Sydney teams.